Senior Director, Global Communications – PepsiCo

At PepsiCo, Lou leads the global communications Measurement and Insights Center of Excellence (COE), tasked with ensuring the enterprise takes a data-driven approach to all things communication—both proactive and reactive. In this role, Lou's team provides actionable insights that measure communications' impact on business outcomes.

Before this role, Lou held a variety of positions within PepsiCo across communications and marketing including leading brand communications for Mountain Dew and pioneering the digital and social marketing strategy for Gatorade. He brings deep expertise in brand storytelling, marketing, and communications strategy for some of the world's most iconic brands.

CMO – Cboe

Chief Marketing Officer, Megan Goett, is responsible for leading Cboe's global branding and marketing strategy. Ms. Goett has led a distinguished 20-year career in the financial services industry, executing global marketing campaigns and holding several senior leadership roles. Prior, Ms. Goett was Managing Director, Global Head of Digital, Branding and Direct to Consumer Channels at Morgan Stanley Investment Management, where she led a global staff focused on digital product management, business intelligence, advertising, branding, marketing strategy, and UX and design. She was previously Executive Director, Global Head of Mobile and Sales Enablement at J.P. Morgan Asset Management.

Senior Director, Brand Communications – McDonalds

Nubia is the Senior Director of Brand Communications, based at MHQ, McDonald’s Chicago Headquarters. Prior to this role, she served as the Director of North America Impact Strategy as well as Director, Planning and Operations for the Global Impact Communications Team. Nubia joined McDonald’s in 2017, with over a decade of experience in sponsorship and partnership marketing, spearheading various global properties including the Corporate Challenge running series, which she managed in the US, Frankfurt, South Africa, Sydney and Singapore. As a member of the Global Family Marketing team, she was responsible for Happy Meal Strategy, ensuring that McDonald’s remains the number one QSR destination for families.

Before the Golden Arches, Nubia spent nearly nine years at JPMorgan Chase in New York, in roles across Corporate Philanthropy and Sports & Entertainment Marketing. She started her career at Harriette Cole Media, crafting fashion editorial for the famed EBONY Magazine. Nubia is a proud HBCU graduate, earning her BBA from Howard University, and holds professional certifications from New York University, The George Washington University and a Masters in Business Administration from Northwestern’s Kellogg School of Management.

As much as Nubia has gotten out of her professional experiences, she has given back tenfold. As a Junior League Volunteer, Nubia trained community leaders to be effective board members by facilitating the Forum for Non-profits annual conference. Her focus on impactful civic engagement is also exercised through her involvement with the Council of Urban Professionals and the Chicago Urban League, in their respective leadership development programs designed to prepare selected applicants for civic involvement. Nubia is active in Delta Sigma Theta Sorority, Inc. and celebrated her 20th Delta-versary in 2024. Crediting sports for opening doors to educational opportunities as well as developing her strong work ethic and competitive drive, Nubia competed in Track & Field at Howard University and has completed five Olympic-distance triathlons, two New York City Marathons and countless smaller races in-between.

Nubia is a native Chicagoan, a dutiful daughter, an opinionated sister to her three older siblings, and a proud aunt to her eight nieces and nephews. Nubia is married to her elementary school sweetheart, Brian, and they recently welcomed their first child, Nnamdi (8 months).

CMO – Chicago Fire FC

Moriarty, an accomplished marketing executive, is responsible for developing and implementing branding, advertising, media, and promotion activities to generate ticket sales, leverage corporate partner collaboration, and garner increased awareness and interest for the Club locally and globally. In this role, Moriarty oversees marketing and brand strategies related to the Chicago Fire Foundation, Fire Pitch, youth and recreational soccer, and other Club endeavors, and serves as the club’s primary liaison to the Major League Soccer marketing department and Soccer United Marketing ensuring the Chicago Fire remains connected with important initiatives and partnerships at the league level.

Prior to joining the Fire, Moriarty served as Vice President of Marketing with the Chicago Bulls, where he was responsible for leading a newly formed team, bringing together the brand, marketing, digital product, performance marketing, and basketball programming teams. Moriarty was responsible for rolling out a strategic marketing framework to help drive organizational growth, helping the team increase revenue across corporate partnerships and ticketing. In his time with the Bulls, Moriarty also served as Senior Director of Digital, where he modernized the team’s approach to marketing, overseeing all digital touchpoints and platforms, including content, digital marketing and email, and owned products, such as the Bulls’ website and app. Moriarty also served as a Digital Consultant to the Chicago White Sox, building out team structure, strategy, and objectives with a focus on creating a stronger digital capability and help the team increase collaboration cross-departmentally to maximize commercial opportunities across ticketing and corporate partnerships, trying to mirror the success seen with the Bulls.

Prior to his time with the Bulls, Moriarty spent five years in the hospitality industry with Hyatt Hotels, serving as Manager, International Digital Media & Strategy and Director of Digital Strategy, working with various teams across the organization to define a clear social strategy and vison to deliver against business objectives. Moriarty started his career working for marketing and media agencies, first at MediaEdge:CIA and then later Omnicom Media Group, working across a broad base of global clients to develop impactful marketing strategies.

Originally hailing from England, Moriarty received his Bachelor of Science in Business Management from the University of East Anglia, along with completing the Breakthrough Leadership program through Harvard Business School and the Chief Marketing Officer Program through Northwestern’s Kellogg School of Management.